The Vineyards at Blue Point | 
RESORT-STYLE 55+ COMMUNITY INTEGRATED BRANDING

ASSIGNMENT

The Vineyards at Blue Point promises a relaxed lifestyle for active adults. Commissioned by the Ornstein-Leyton Company, Mermaid, Inc. and Pace Advertising were tasked with going beyond the conventional. Our mission: to create branding materials that break the standard for 55+ communities.

APPROACH

People often dream of 'someday' — a time when they'll live the life they've always wanted. Our branding campaign captures that sense of 'someday,' linking it seamlessly to the life one can experience here. It's about making 'someday' today at the Vineyards.

Our ad campaign was a huge hit! We were told by our client that over 60 visitors out of 100 came to the leasing office after seeing the ad. The Vineyards was considered the most successful new 55+ community after selling 200 homes In less than two years.

SERVICES

  • Branding
  • Logo Design
  • Web Design
  • Graphic Design
  • Advertising Campaign
  • Copywriting
  • Collateral
  • Illustration
  • Marketing Floorplans
  • Sales Office Graphics
  • Stationery Package Design

TAG LINE

Your someday has arrived!

PRINT AD CAMPAIGN DESIGN

WEBSITE DESIGN

MARKETING BROCHURE DESIGN

CLUBHOUSE INSERT DESIGN

Back to Work

GET IN TOUCH|Let’s Create Something Stunning Together!

Whether you’re looking to build a new brand, refresh an existing one or just need a new website, we’re here to help!