Bridgeline | 
THE BRIDGE BETWEEN OWNERSHIP & RENTERS BRANDING

ASSIGNMENT

Bridgeline Property Management approached Mermaid, Inc to create a logo & stationery package for their new company.

APPROACH

Our vision was to design a logo that not only represented Bridgeline's integral role as the connector between building owners and renters but also captured the essence of their brand identity.

We crafted a unique icon that forms a bold uppercase "B", ingeniously integrating the concepts of "Bridge" and "Line" inherent in their name. This icon is not just a symbol; it's a narrative device that visually communicates Bridgeline's mission in the property management industry.

The design's versatility is one of its key strengths. It allows for various applications: the mark can stand alone without the logotype, demonstrating its strength and recognizability. It's adaptable to different design contexts, working effectively as a bleed or non-bleed element and equally impactful in both positive and negative space. This flexibility ensures that the logo remains functional and visually compelling across diverse mediums – from digital platforms to physical materials.

SERVICES

  • Branding
  • Logo Design
  • Stationery Package Design
  • Illustration
  • Brand Strategy
  • Creative Consulting
  • CREATIVE AWARDS

    LOGO DESIGN > Graphis Design Silver | Graphic Design USA

    STATIONERY DESIGN > Graphic Design USA

LOGO DESIGN

STATIONERY PACKAGE DESIGN

BUSINESS CARD DESIGN

Back to Work

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