Bridgeline | COLLATERAL

ASSIGNMENT

BridgeLine Property Management approached Mermaid, Inc to create a logo & stationery package for their new company.

APPROACH

We wanted to create a logo that symbolizes BridgeLine's role as the bridge between building ownership & renters. We created a unique icon that forms an uppercase "B", visualizing both the "Bridge" and the "Line" elements in the name. It is an exceptionally versatile mark & can be used with or without the logo type, used both as bleed or non-bleed, positive or negative.